As the future of E-Commerce, Interactive videos is one of the most important marketing channels for the brands. While link speed of the internet is becoming faster, mobile devices is becoming smarter and their screens are more browserable, online videos are coming in possession of preferabilities for consumers so as to receive marketing messages of brands.
Videos is the fastes-growing online media channel. The interests of the people in media make videos
strong marketing tools for the companies.
It is expected that 81,4% of total consumer internet traffic will have been formed by consumer
Internet videos by 2021.
In general, there are 50 billion rating recorded only in the United States of America per mensem.
More than 62% of internet users watched videos as the digital video ausiences in 2017. And this rate
corresponds to 2.15 billion people.
51.9% of marketing professionals thinks that video is the most powerfull way for return on
investment.
Mobile video advertising costs have increased by 50%. This year, 1/3 of the total video advertising
costs was related to social media only at the United States of America.